By reading or listening to the headings in an article, visually impaired people can decide whether or not to read an article. Because headings are in HTML, a screen reader can understand the article structure and read them out loud. Especially for people who can’t easily read from a screen. Heading structure is important for accessibility as well. Read more: Why text structure is important for SEO » Use headings to improve accessibility Secondly, consider how the information is structured in your paragraphs and what the relation is between paragraphs, and how a subheading can help make that information easier to digest. When restructuring your text to add a heading, make sure the first sentence of your paragraph contains the essential information of that paragraph. Remember that the main focus of headings should be on the content – and the primary purpose should be to make the text easier to read and understand.Īlso, keep the following two things in mind: firstly, a paragraph should start with a core sentence on which you elaborate in the rest of the paragraph. While that can work very well, it’s also very easy to get wrong. Some people like to tease their audience in the headings, trying to entice them to read further. You don’t want to scare off people with the infamous wall of text.įor web copy, it’s good practice to make sure that your headings are informative to the reader. It’s even worse when you add long stretches of text after a heading. Scanning the text becomes significantly harder for your readers when it doesn’t contain any headings. Readers like to scan content, to get an idea of what the text is about and to decide which sections of the text they’re going to read. Otherwise, people won’t know what to expect. Therefore, they should indicate what a section or a paragraph is about. Headings are signposts that guide readers through an article. Why use headings? Use headings to show text structure Or, did Yoast SEO give you feedback on the way you use your keyphrase in subheadings? Learn how to improve that. How to add your keyphrase in your subheadingsĭid you get a red or an orange traffic light for subheading distribution in Yoast SEO? Learn how to distribute them better.Yoast SEO can help you with the keyphrase in headings assessment.Using your keyphrase in the subheadings.How to get a green traffic light for your subheading distribution.What does the subheading distribution check in Yoast SEO do?.Here, we’ll give you pointers on how to think about headers and use them to improve the readability of your content. Headings also define which parts of your content are important, and show how they’re interconnected. For example, they act as signposts for the readers and make it easier for them to figure out what a post or page is about. Headings help users and search engines to read and understand text. Events Come and meet us at an event! We would love to meet you.Giving back Our community involvement activities.WordPress Our place in the WordPress ecosystem.Company Find out more about our company.24/7 support Premium support whenever you need Get support now.Developer docs Advanced build details for developers.Help center Find out how to use our products.Yoast SEO for Shopify Get help with Yoast SEO for Shopify.WordPress plugins Get help with our WordPress plugins.Newsletter Sign up for the latest news from Yoast Sign up now.Developer blog Behind the plugins with our Dev team.WordPress core blog News from our WordPress core team.Product news Browse our past releases and updates.Technical SEO Learn about technical SEO on our blog.Content SEO Learn about content SEO on our blog.Webinars Join our experts for SEO news updates View our webinars.Ultimate SEO guides In-depth articles on core SEO themes.SEO basics Read up on the basic concepts of SEO.Free SEO for beginners training Start developing your SEO skills today.Yoast SEO academy Know how to outrank your competition.Yoast SEO Premium Get extra tools to make SEO easy View Yoast SEO for WordPress.Features overview What Yoast SEO for WordPress can do.Other WordPress plugins Optimize every aspect of your site.Yoast SEO for Shopify Get the SEO app for your online store.Yoast SEO for WordPress Get the #1 WordPress SEO plugin.
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